Photo by Michiko Ishikawa

Tschool(ツクール)はものづくり工房+スタートアップ(起業)支援を兼ね備えた新しいファブカフェとして、2018年2月立川にオープンしました。TschoolのTには東京のT(Tokyo)・多摩地区のT(Tama)・立川のT(Tachikawa)に加え、TOOL・TECH・TEAMという意味が込められています。

 

西東京最大規模となるこのスペースは、立川を拠点とするまちづくり立川が中心となり完成しました。当プロジェクトでは、VI開発をはじめとするグラフィックツールを担当しました。

 

Tschool, pronounced as Tsu-cool, is a new style of a Fab-Café that opened in Tachikawa in February 2018, which has the means to support the MONOZUKURI workshop and startups for various businesses. The T of Tschool stands for Tokyo, Tama district and Tachikawa, but above that it also holds the meaning of TOOL, TECH and TEAM.

 

This space, which is said to hold the largest scale in West Tokyo, was created under the leadership of MACHIZUKURI Tachikawa (Tachikawa City Planning). In this project, I took the role of supervising the uses of graphic tools, such as VI development.

 

Client

MACHIZUKURI Tachikawa
(Tachikawa City Planning)

 

Project members

CREATIVE "GARDEN", Takayuki Ishii |
Art direction, Graphic design

Atom Garage, Yoshinobu Nishikawa | Produce

Atom Garage, Jiro Saeki | Idea development

MACHIZUKURI Tachikawa, Ayumi Sumiyoshi | Project management

 

Photographer

Michiko Ishikawa

#Graphic design

#Art direction

Tschool

 

PROBLEM

Photo by Michiko Ishikawa

多摩地区には武蔵野美術大学や一橋大学、東京学芸大学など、多くの学校があります。また、西東京から都心部に通勤する人が多く、週末には多くの家族がこの地域で休日を過ごします。しかし、好きな時間にものをつくって過ごすような場所が少なく、そのためには遠くまで行かなければならない中、Tschoolはクリエイティブコミュニティスペースを提供しようと誕生しました。また、ものづくり作家は自身の作品をどのようにプロモーションしたらよいか、どこへ出展したら良いかなど分からず、苦戦する状況が多々あります。そういった人のために、起業支援の相談役がついているのもこのファブカフェの特長です。

There are many schools within Tama district, such as Musashino Art University, Tokyo Gakugei University and Hitotsubashi University. Other than students, there are many working professionals living here who travel into central Tokyo from this West Tokyo district, and on top of that there are many families who spend their time together here on their days off. However, there are not many places nearby which provide a space for people to carry out their creativities by creating what they want to whenever they want; which is the reason why Tschool was born, in order to provide a creative community space for everybody in the area. This Fab-Café also provides business-startup counselors who are here to support both amateur and professional creators who may have little idea about how or where they can promote and exhibit their own artworks.

DESIGN

Photo by Michiko Ishikawa

 

コンセプトが集約されたTをトレードマークに、ものづくりの場であることが一目でわかるようなアイコンにデザインしました。また、この地域にいるものづくりに精通したユーザーのみならず、若い女性や男性がエントリーしやすいようなファッション性のあるトーンにしています。

The icon is designed around the idea of allowing the visitors to recognise the place as a space for crafting at first glance, as well as the idea of summerising the concept in the letter T, which is the trademark of the logo. We also designed the tone of the logo to be rather fashionable in order to welcome the young creators visiting the area.

ビジュアルアイデンティティ

VISUAL IDENTITY

記事

ARTICLE

TAKAYUKI ISHII

 

Graphic Design And

Community Engagement

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